Are Messages about Fruit and Vegetable Consumption Getting Through?

Academic Public Administration Studies

Are Messages about Fruit and Vegetable Consumption Getting Through?

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dc.contributor.author Pettigrew, Simone
dc.contributor.author Pescud, Melanie
dc.contributor.author Donovan, Robert
dc.date.accessioned 2010-07-05T10:35:58Z
dc.date.available 2010-07-05T10:35:58Z
dc.date.issued 2010-07-05
dc.identifier.uri http://www.apas.admpubl.snspa.ro/handle/2010/227
dc.description.abstract Low and medium SES children’s knowledge of the Australian Government’s recommendations for minimum daily intakes of fruit and vegetables and their reported actual intakes were investigated. In total, 524 children and 123 parents from four Australian schools responded to questionnaires on the topic of children’s fruit and vegetable preferences and intakes. Around half the children could accurately state the publicised fruit and vegetable daily intake guidelines (two servings of fruit and five servings of vegetables) and low SES children were more likely to be able to do so. Contrary to expectation, around a quarter of the children nominated fruit or vegetables as their favourite foods. Recommendations for social marketing programs designed to increase fruit and vegetable consumption among children are provided. en_US
dc.language.iso en en_US
dc.publisher 8-th International Congress of the International Association on Public and Nonprofit Marketing "New Approaches in Public and Nonprofit Marketing Research & Practice", Valencia, 17-19 June 2009
dc.subject Nutrition guidelines en_US
dc.subject diet en_US
dc.subject fruit and vegetables en_US
dc.subject children en_US
dc.subject parents en_US
dc.title Are Messages about Fruit and Vegetable Consumption Getting Through? en_US
dc.type Article en_US


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